Although 3D laser projection technology has received quite a bit of attention in the last year or two, up until recently, it has only been demonstrated at industry screenings or at trade shows. This year, however, it has started to make its way into mainstream cinemas. IMAX will introduce laser projectors for 3D screenings of the latest Hobbit film in December, and a laser projector developed by Barco that won two awards in August and September − one from the Beijing International Radio, TV and Film Equipment Exhibition (BIRTV), and another from the 3D International Society − will be delivered to a couple of dozen cinemas around the globe in the coming months ready for The Hobbit: Battle of the Five Armies.